Levi's, Apparel Brands to Benefit Immensely from Augmented Reality: Augusto Beato

March 11, 2019
Download as PDF Single Release RSS Feed
Facebook Twitter Google Digg Reddit LinkedIn Email

Levi's would more than eclipse its $220 million direct e-commerce sales in 2018 once augmented reality is fully adopted by the apparel industry, Augusto Beato pointed out.

He was reacting to a filing with the Securities and Exchange Commission that said Levi’s generated 4 percent of its revenue through its online stores in 2018, which equates to about $223 million of the $5.58 billion in total revenue.

The growth of Levi's online business helped pushed the company's direct-to-consumer business by 13 percent for the fourth quarter and 18 percent for the full 2018. Levi's e-commerce sales were smaller than other direct-to-consumer efforts such as sales through company stores, which accounted for 26 percent of revenue.

Beato asserts that augmented reality will multiply online sales as it helps to reduce the reliance on bricks-and-mortar locations in its direct-to-consumer channel.

"Augmented reality will certainly boost thriving online sales of jeans as consumers can step into a virtual dressing room and find out for themselves if their online orders would fit," said Beato, who is the CEO of Portland SEO.

Levi’s offers customization online, where consumers can choose from a menu of batwing placements and designs and add their text to a men’s or women’s white T-shirt. They can also select from a menu of text-only embroidery placements, fonts, and thread colors for application on trucker jackets in two washes for both men and women.

Online apparel stores seeking to boost online sales may engage the services of Portland SEO through this link.



SOURCE: Press Advantage [Link]

Download as PDF Single Release RSS Feed
Facebook Twitter Google Digg Reddit LinkedIn Email

About Portland SEO :

Here at Portland SEO we earned the reputation as the best Internet Marketing Service in all of Portland for a reason. We offer unparalleled search engine optimization marketing plans Reputation Management and Portland web design Services.

Contact Portland SEO :

Augusto Beato
616 SE 68TH AVE #101
Portland OR 97215
(503)278-5599

Social Media:

Additional News Releases From Portland SEO :

July 17, 2019User-Friendliness Not Out of Fashion in E-commerce, Says Online Marketing Expert

June 27, 2019Augusto Beato Shares Unique Take on Boosting Lead Generation With Retargeting

June 20, 2019Portland SEO's Augusto Beato Unveils Retargeting Strategies

June 17, 2019Creativity is Essential in Retargeting Efforts, Avers Portland SEO's Augusto Beato

June 10, 2019Importance of SEO for Portland Businesses in Retargeting Efforts Emphasized by Marketing Guru

June 10, 2019Marketing Guru Promotes Personalization in Staying Relevant to the Target Market

May 29, 2019Intensive Removal of Fake Accounts A Step in Right Direction for Facebook, Notes Social Media Expert

May 24, 2019Social Media Expert: It's Ridiculous for Police to Agree to Suspect's Demand for Facebook 'Likes'

April 16, 2019Facebook Should Reveal Reasons Behind Outages, Insists Social Media Analyst

April 12, 2019Trump Looking Good For Not Letting WikiLeaks Admiration Get in the Way: Social Media Analyst