Lyft Introduces Lyft Pink

San Francisco, California based Lyft has just announced the launch of Lyft Pink, a new membership plan for riders who want discounts on car trips, bike and scooter riders along with other perks exclusive to the new membership program. The new plan costs $19.99 per month and comes with a 15% discount on all car rides. Lyft Pink is a more simplified version of Lyft’s All Access Plan, which gave customers 30 free rides per month after paying $299. All Access, however, had customers paying extra if the cost of their ride exceeded $15 and Lyft Pink seeks to replace this plan, granting customers who subscribed to All-Access the option of switching to the new service.

According to an article on the new membership plan by The Verge, Lyft has been experimenting with subscription services since early 2018 in an effort to find a range of variably priced plans in an effort to find the “sweet spot” for high frequency users interested in paying an upfront fee for a set number of rides. The result of this experimentation and the hours of research put in by Lyft have resulted in the creation of Lyft Pink.

“I still have Lyft’s All-Access Plan ($299 for 30 rides under $15). I’m in San Francisco, and absolutely use at least 30 rides a month (tends to be like 35-40), largely on work commutes and late nights. I’d wager I save about $100 a month,” says one of the comments on a Lifehacker article discussing the new program. “I guess All-Access will run out by then. If so, then this will absolutely help me out. I’ve been wanting an excuse to give those scooters a try,” the comment continues.

Sunsella looks forward to seeing how this new membership program will affect the lives of its clients. As they say on their website, “We understand that your life can get busy from time to time, and we want to help make it a little easier,” and they hope that this new development, even if it is not connected to their immediate operations, will make commuting easier and less stressful for their clients.

The company wants to help people move away from cheap, low quality and unreliable kitchenware by providing high quality kitchen utensils. Whether one is preparing breakfast early in the morning for their family, making snacks for a particular occasion or making dinner after a busy day, one can rest assured that the company will help them get the job done. “All of our products are designed and engineered with you in mind, because our customers deserve the best,” says the company. “We hold our products to the highest possible standard in order to guarantee your safety and satisfaction, ensuring you get the best quality product possible.”

A number of people have left five star reviews of Sunsella’s products, praising the attention to detail and commitment to quality that goes into the creation of each product. One review of Sunsella’s Pastry, Pasta Cutter & Bench Chopper, Scraper with Ruler states that it is a, “Great chopping item, especially for difficult veggies like carrots and rutabaga. Since I have tendon issues with my hand, this chopper is easier to use than a knife. It has a thick blade which is not overly sharp but scrapes up really nice. Washes beautifully in the dishwasher. The handle is very easy to grip, especially for large-handed people. I am sorry I never got one sooner. I might have enjoyed cooking more.”

Another customer left a similar review on Sunsella’s website after purchasing Sunsella’s Silicone Hot Handle. “Being a cast iron enthusiast, and owning many, I have been using the cloth "pot holders" for years, and inevitably they wind up scorched,” says the review. “Yes, I am sure I could be more careful, but history has proven that I am not, so I ordered this. I love it. I cook a lot of stir fry and fajita style foods in my cast iron, on a gas stove, and I cook on pretty high heat. I love that no matter how hot the pan, this will protect me. I will order a few more soon since I often use more than one skillet or pot at a time.”

Find out more about Sunsella and all their products, along with the new Lyft membership, online. Interested parties may also contact Mike Law of Sunsella to make further inquiries.