Mike Marko, founder of Cincinnati, Ohio based digital marketing company IM Consultant Services, has announced that he has recently published an article on his blog that offers information on how businesses can use Twitter for their marketing campaign. Marko explained that he has released the blog post, titled "The Benefits of Using Twitter for Business", because it can be difficult for business people to realize how they can benefit from this particular social media platform.
Mike Marko himself says: "Twitter can be a bit of an enigma for those that do not use it regularly. It can be tough to understand at a glance what exactly the benefits are of using Twitter for your business. Twitter is actually a great way to help build a business using the internet. It's one of the best social media platforms if you are trying to reach a national or worldwide audience. What makes it more attractive is that users on Twitter are more active than any other social media platform and there are a lot more Twitter benefits."
In the blog post on using Twitter for business, Marko starts by explaining what Twitter is, to provide a foundation for understanding how Twitter can work for a business. He then delves into the various benefits. For instance, it is a great way to engage with customers, it can help in branding the business, it allows for customer feedback, it is a great marketing tool, it can be used to spread news, it can be used for promotions and coupons, it is easy for posts to go viral, it allows businesses to follow the competition, it can help boost sales, and it can increase brand loyalty. Marko points out: "If you have a business, I suggest that you start creating a Twitter business account."
IM Consultant Services offers a range of important services. These include the online marketing funnel, website design, search engine optimization, social media marketing, branding, email marketing, paid advertising, and press releases. The company offers new clients a free 30-60 minute consultation to examine the various options of marketing their business effectively.
SOURCE: Press Advantage [Link]
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