Kennected Releases New Article Detailing How Coronavirus Is Affecting Small Business

Indianapolis, Indiana -

Kennected is pleased to announce the launch of their new article, which discusses the effect COVID-19 is having on smaller businesses in the United States and what this might mean for small business owners in the future. During this crisis, many businesses, particularly smaller ones, are experiencing severe losses while others are making a great deal of money (such as the healthcare industry and Personal Protection Equipment Producers and Suppliers). Kennected’s article offers valuable insight into how the virus has changed many enterprises in this category and what the future may hold for them.

“The sudden onset of the coronavirus and the swift reaction by local, state and Federal governments in the United States has had crippling effects on small businesses,” the article says. “The seriousness of the virus, coupled with the abundance of caution that is necessary, has caused the shutdown of all non-essential businesses. These unexpected measures have resulted in tens of thousands of Americans sitting home without work—with no clear timetable for a return to life as we once knew it.”

Small business owners, as in any other crisis, are the ones hit hardest by COVID-19 and the social distancing rules that are currently in effect across the US and all over the world. Small businesses that were thriving and growing just months, weeks or even days ago no longer have customers or employees since everyone is locked up at home and may not even be able to open their doors to the few who are still venturing outside. This does not apply to all small businesses, but it affects enough of them that it will have serious repercussions in the future.

“Here's how the Coronavirus is affecting small business owners in the US,” Kennected says. “Their doors are closed and their employees are quarantined in their homes. Restaurants, theaters and bars are empty; payroll, rent, utilities and mortgages are going unpaid and small business owners are left with a shattered mess where once a flourishing, profitable business once stood. The reports on local news stations paint a grim picture and have impacted the morale of the people—the same people who were and are the lifeblood of small businesses. With no phones ringing, no customers in the store and the government and media delivering nothing but grim despair on a minute-by-minute basis, small business owners are pinching pennies and wondering where their next dollar is going to come from.”

The crisis has not completely crippled all businesses, however, and some are actually doing very well. Healthcare providers are seeing far more patients than ever before, with citizens seeking out the nearest doctor to get tested for the virus wherever testing is available. Supermarkets and convenience stores are selling out of almost everything at an unprecedented speed, especially cleaning products, toilet paper, canned goods and other non-perishable items. Essential services, such as paving companies, are also still open and doing quite well, with many businesses still offering their services with little to no reduction in efficiency.

The effects of COVID-19 will vary, and how the next few months play out will decide what happens to businesses, both small and large. As the article says, “While some businesses thrive, others are suffering devastating consequences from which they may never recover. Only time will tell how far-reaching the impact of the coronavirus ultimately is, and the best we can do as a people and a nation is to come together and support one another during this challenging and unchartered period in our history.”

Kennected is the leading platform for lead generation via LinkedIn. It allows businesses to grow using the software’s sophisticated lead generation abilities. Business owners may use it to expand almost on autopilot without having to invest a large amount of time connecting with potential customers. Kennected for LinkedIn makes it easier for them to send connection requests and follow up automatically as if they were doing it manually.

For more information on the Kennected platform and what it can do, visit Kennected’s website today. Further inquiries may be directed to Devin Johnson of Kennected. The company also publishes highly informative articles that might be of interest to business owners.