Mike Marko Publishes Tips on How to Promote Facebook Page

Mike Marko, founder and owner of IM Consultant Services in Cincinnati, Ohio, has just released tips on how business owners can promote Facebook page. According to the marketer, it is important for businesses to make use of Facebook to market their brands. He states that many companies have found incredible results from doing so. However, he also notes that competition on the network is stronger than ever. Marko states that this is exactly why he has chosen to release an article showing business owners how they can make their brands known on Facebook. With his advice, he asserts that even small businesses can triumph over their larger competitors.

“Promoting your brand on Facebook can be hugely beneficial,” Marko states. “Among other things, it can help you get more customers as well as build better connections with the customers you already have. Facebook business marketing also gives you a way to get your messages to your target customers, including news on your company, updates to offerings, and even your latest products. But for you to be able to do all of these things, you have to learn how to promote effectively on the platform.”

Marko gives his readers tips for that in his article. He begins with advice on how to build a fan base on the platform. Marko says that the idea is to build an audience through traditional social media networking strategies. For example, business owners can start by getting their contacts to like and promote their business page. He even tells his readers to send messages (such as emails) to those contacts asking them to take those steps.

This first step establishes the first level of a business’s network on Facebook. Once accomplished, it leads to further popularity for the business page because those first contacts go on to spread knowledge of it in their own networks. Marko then advises his readers to keep up the momentum by posting content and beginning interactions with their audience. The marketer explains that this is the way to gradually build up an audience on Facebook.

Marko also tells his readers that it is important to keep their audience interested to keep their Facebook company page strong. There are several ways to do that, he says, including posting high-quality content. However, Marko notes that sharing other people’s content can be beneficial as well. He simply advises that business owners have to make sure the content they share is still relevant to their business or industry. Otherwise, it risks alienating or confusing their followers.

He also advises responding to people asking questions on the company’s page. Doing so keeps the audience engaged as well as assured of the company’s mutual interest in them. That keeps them interested in the brand’s business page, in turn.

Marko also tells his readers that they need to ensure their fan base has a reason to visit their business page. The way to do that is to provide value, which Marko says can be done with the tips he has already given (providing content, sharing useful posts, etc.). In addition to those strategies, however, he also suggests that business owners start competitions or contests to keep their audience riveted. They can even run promotions or giveaways, says the marketer, to keep people coming back to their Facebook company pages.

Marko also talks about strategies that can help promote a Facebook business page off the network. For example, he advises business owners to add plugins to their company websites for Facebook sharing. In particular, he points to the Facebook Page Plugin as a good tool for promoting Facebook business pages on businesses’ websites.

Finally, he advises his readers to make use of Facebook ads. While he admits that Facebook marketing may be done without paid ads, he also says that ads can give Facebook promotions a big boost. He advises integrating ads into a business’s overall Facebook marketing strategy.

Marko is an experienced digital marketer who has helped countless businesses with marketing campaigns. He and his team at IM Consultant Services have accrued well over a decade of digital marketing experience and are highly respected in their field. They provide services for branding, social media marketing, online advertising campaign management, and search engine optimization. They also offer website design services to their clients.

Marko himself provides personal consultations to business owners in need of customized marketing assistance. In addition to that, the seasoned marketer regularly publishes articles that are meant to help business owners trying to do marketing themselves. His articles have ranged from posts on how to do video marketing to how to optimize websites for Google. He urges business owners to consult them if they want to learn more about how to promote their businesses online.

Marko and IM Consultant Services may be reached through the contact form and details on their website. Business owners hoping to engage their services may also reach out to them by messaging them on social media.