Expedite Purchases by Personalizing the Selling Process: Augusto Beato Tells Online Sellers

October 19, 2018
Download as PDF Single Release RSS Feed
Facebook Twitter Google Digg Reddit LinkedIn Email

Portland SEO's Augusto Beato advised e-commerce merchants to make consultative discussions with customers in order to provide them with concise content and accelerate the buying process.

Beato pointed out that by consulting with clients, companies can manage their buyer’s priorities and align their offering with the buyer’s specific goals.

"While more information makes the buyer feel more empowered, it will delay the decision to buy since there are more options for the buyers to consider," noted Beato. "Since customers are constantly bombarded with recommendations, that can make their decision more difficult.”

Boost online sales by tapping the services of Portland SEO through this link. Feel free to reach out to Augusto Beato by clicking here.

Beato was reacting to a recent Gartner report that indicated that too much information could delay the buying process. The said report revealed that 84 percent of surveyed customers reported a longer purchase process than they expected.

Today, customers want a customized buying experience that provides them with concise content that meets the needs of their specific business problems.

Brent Adamson, distinguished vice president at Gartner, explained how organizations need to focus on “buyer enablement” and developing content that guides customers through critical buying tasks and helps them overcome challenges they encounter throughout the buying process.

“Buyer enablement” is defined as the provision of information and tools to customers that support the completion of specific buying jobs throughout the purchase process.

“B2B buyers today will reward suppliers who make the purchase process easier,” said Mr. Adamson. “Our research shows that customers who receive helpful information that eases the purchase process are three times as likely to buy the bigger, more expensive option, with less regret.”



SOURCE: Press Advantage [Link]

Download as PDF Single Release RSS Feed
Facebook Twitter Google Digg Reddit LinkedIn Email

About Portland SEO :

Here at Portland SEO we earned the reputation as the best Internet Marketing Service in all of Portland for a reason. We offer unparalleled search engine optimization marketing plans Reputation Management and Portland web design Services.

Contact Portland SEO :

Augusto Beato
616 SE 68TH AVE #101
Portland OR 97215
(503)278-5599

Social Media:

Additional News Releases From Portland SEO :

June 20, 2019Portland SEO's Augusto Beato Unveils Retargeting Strategies

June 17, 2019Creativity is Essential in Retargeting Efforts, Avers Portland SEO's Augusto Beato

June 10, 2019Importance of SEO for Portland Businesses in Retargeting Efforts Emphasized by Marketing Guru

June 10, 2019Marketing Guru Promotes Personalization in Staying Relevant to the Target Market

May 29, 2019Intensive Removal of Fake Accounts A Step in Right Direction for Facebook, Notes Social Media Expert

May 24, 2019Social Media Expert: It's Ridiculous for Police to Agree to Suspect's Demand for Facebook 'Likes'

April 16, 2019Facebook Should Reveal Reasons Behind Outages, Insists Social Media Analyst

April 12, 2019Trump Looking Good For Not Letting WikiLeaks Admiration Get in the Way: Social Media Analyst

April 11, 2019It's About Time Airlines be More Proactive Against Intoxicated Passengers, Asserts News Analyst

March 29, 2019Facebook Deals Big Blow on Data Privacy with Password Scandal: Digital Marketing Exec