Mike Marko Posts Article On How To Promote Business On Linked In

Mike Marko, owner and founder of IM Consultant Services, a Cincinnati, OH based full service digital marketing agency, has announced the publication of his latest blog post, 'How to Promote Business on LinkedIn Effectively'. He regularly releases blog posts on important issues in relation to digital marketing. In his latest post, he offers advice on how businesses can use LinkedIn for online marketing.

Mike Marko himself says, "Networking is one of the most effective marketing strategies for business. When it comes to this, there is no better tool than LinkedIn to help your business get noticed. LinkedIn is specifically designed for career and business professionals to connect. This makes it easier for businesses to build relationships with the right people to achieve success."

According to Mike Marko, promoting a business on LinkedIn requires an understanding of the platform's particular strengths and how to use those to their advantage. He describes seven ways that have been found to be successful. They are to create a professional LinkedIn Company Profile, to connect with other companies, to make use of LinkedIn Answers, to promote using LinkedIn Events, to engage through LinkedIn Polls, to regularly provide status updates, and to never stop advertising.

Marko continues: "LinkedIn is the ideal platform for business owners, professionals and marketers to connect with each other. The first step is to create a company profile. Once this is done, be sure to get connected with similar companies to get started with expanding your virtual network of professionals."

Mike Marko recognizes that using ads on LinkedIn can be very expensive. This is why he particularly recommends that businesses consider how to make them as effective as possible. In so doing, they can expect to see a significant return on investment from their ads.

For those interested in building their online presence and want to know how to promote business on LinkedIn, IM Consultant Services offers a free 'results in advance' consultation. During this consultation, Marko will look at the strengths of a company and how these can be enhanced in a strategic manner. He also would like to stress that the company offers a wide range of services, including search engine marketing, online marketing funnels, social media marketing, pay per click, blog content writing, website design, SEO, branding, press releases, and email marketing. A relatively new service is focused on the Pervasive Presence strategy.